It’s time.

Here’s the TL;DR: Intuitive Brand Kits are OPEN and booking for April–June — and there are 6 slots left! This is the cheapest way to hire me for custom branding at $600 (or 2 payments of $300) and you can book yours here. 

Fortunately, these kits have proven to speak for themselves, and you’ll find many testimonials and examples on the sales page and in my reels. 

But how do you know it’s the right time for you to commit to a brand kit?

I’ve found lots of good indicators that *it’s time* to rebrand over the years, but here are some of the biggest green flags that it’s time to hire someone to lay down the basics of your visual identity and make your life a little easier: 

1. You’re starting a new phase. 

If you’re starting a new business, starting over after a break, changing up structure, adding new offers, or otherwise “pivoting” — changing up your aesthetic alongside it is very helpful to communicate the change, build some intrigue, and get both you and your audience excited for it!

2. You want to feel more free & confident in your content — and your business as a whole. 

Giving yourself branding “rules” like a set color palette can sound like a limitation — but in practice make it so much easier to create. Think of your brand kit like a safe little playpen for your still-developing marketing practice to try things out in, see what works, and grow from it. (And don’t worry, I’ll give you range!)

3. You want to be SEEN. 

Having a visual identity that feels like YOU allows you to show up as your full self, instead of worrying about fitting whatever you’re sharing into some Canva template, or whatever color palette is trendy — and sets you apart from those simply following the “most successful” person in your niche. 

4. You want your work to be respected and taken seriously. 

Having a consistent visual identity builds trust — when people know what to expect, they keep showing up, and are more likely to trust you with their money!

5. You’re OVER overthinking. 

When your business is ~your baby~ it’s very easy to get lost in the weeds, second-guessing and overthinking and last-minute-changing all your design decisions. With a visual identity in place, you can focus on what you’re saying instead of how it looks — because you already know it will look good and feel like you! 

6. You’ve graduated from “throwing things at the wall” and are finally getting REALLY clear on what your business does best.  

While you’re still building your skills and getting to know your own business, it doesn’t make sense to outsource branding just yet — you’ll probably want to change it again in 6 months! As you begin to build consistency in your work, patterns emerge — an ideal client emerges — and in order to consistently attract the right clients, you want your marketing to look consistent as well.

7. You’re feeling scattered or “in your head” about your work and need to bring it into solid reality. 

Having clear guidelines for how everything looks helps to make the whole thing feel more “real” — especially when you’re running an online business, which can often feel very ephemeral and “made-up.” But when you add an intentional sensory experience into it — aka a look and feel — that’s when things start to feel more concrete to you AND your audience. 

8. You’re definitely spending waaay too much time designing stuff… and it still feels off. 

First, let yourself off the hook for this one — you’re (probably) not a trained designer! Branding and design is a specialized skill that takes time and practice to learn, and there’s no shame in hiring someone else who does have the training to do it fast and do it right. 

9. You want higher-paying and more discerning clients. 

When you know your ideal client has *excellent* taste, it can be disheartening to churn out content and design marketing materials that you know aren’t up to your expectations or those of the people you want to reach. Fortunately, my whole thing is making weirdos look expensive.

10. When you think about working on your “branding” at all you pass away. Let’s be honest. Thinking of your business as “a brand” can be very uncomfortable — and it’s usually related to over-identifying with your business. Getting clear on the brand of the business can help you find that separation between you as a person with thoughts and feelings and a body vs. your business as an entity with products and services and marketing strategies that make you money. 

If you’re resonating with any of these, it might be your time. 

Check out the details on Intuitive Brand Kits and scoop yours here.

Feel free to email me if you'd like more elaboration, have questions, or want to talk about whether or not it might be the right time for you.