Looking like a leader ≠ looking "polished"

You own your bigness. Own your weirdness. Own your mastery. Own your legacy. Own your voice.

If you’re committed to showing up as a leader, it will only serve you to look like one, too.

Looking like a leader doesn’t necessarily mean polish — it means looking different from what else is out there. 

Not following trends. Not letting your 10-year-old website gather dust. Not buying another random DIY template. Not asking your VA to remix your fonts just to feel something.

It’s not settling for “just a refresh,” just a little cleanup to update things up a bit — you don’t do anything else “just a bit” in your business.

So why are you playing it safe and boring with the very first impression of your business that potential leads come in contact with: your visuals?

No one likes to admit it, but your brand is THE first thing people subconsciously notice after they click on your profile or your website.

When a lead looks you up up after a friend tells them how you changed their life, what do you want them to notice?

If you want people to look closer, there are ways to create intrigue.

If you want to attract deep people who read things, make it accessible and enjoyable to read.

If you want to work with people attuned to pleasure and the finer things in life, your business better look fine!

And to do that, you need to work with a creative who understands the mark you want your business to leave on the world — which isn’t gonna be boss-beige.

The content of your work, your ideas, your teachings, your services, will always be more important that how it is packaged — and it can only serve you to package it in a way that’s attractive to the right people (and makes your competitors take notice, too).

If you’re ready for a visual brand with an impact and influence that’s up to par with the legacy you want to leave, let’s talk.

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No, you don’t have to post photos of yourself.