Bold. Powerful. Deep. Grounded.
Whether it’s teaching energy work, channeling readings, or DJing, Riana Taclas brings an activating fire & flow to her clients and events. RST Alchemy is her container for reiki training, and breathwork, and her line of Alignment candles.
Her brand marks and elements are built to burn bright and be distinctly recognizable across the infinite flavors of her work.
The BRAND MARKS are at once bold, delicate, balanced, and unique. The blackletter-inspired monogram is as nuanced as it is eye-catching, with a heavy wordmark for oomph.
The 4-pointed star carries over from the original brand, subtly tucked into the heart of the monogram and as a more obvious accent, with its connotations of brightness, courage, and “shining your light.”
The color palette is radiant warmth in all its variety, from hot neon red and orange, to grounding brick and ochre, to rich & velvety plum and black. These colors carry through warped gradients, adding flow and momentum. An extended palette adds extra variety for seasonal offerings.
The typefaces Nimbus Sans and Nocturne Serif provide versatile complements to the intensity of the color palette, anchoring it in solid legibility and offering a wide range of weights and styles to play with.
Testimonial
“Nowadays, it is difficult to find someone you can trust to help you execute your vision. After I saw Swail Studio's instagram and looked at her website -- I knew I had to work with Sharon.
Her design style was right up my alley -- clean and beautifully haunting. I had never hired anyone for a rebrand before but I felt like I could completely trust that Sharon would deliver.
Sharon set up a consultation with me to talk about my needs and desires. She created mood boards based on our consultation. These mood boards showed me that she was really listening to me. All the placed images, texts, etc are selected with such intention and curation. It truly made me feel special! Because we were in sync and on the same page, there was little to none edits which I appreciated for time.
Our consults felt like I was talking to a friend and a fellow designer so I felt comfortable and relaxed. She sent me the deliverables right away and even created templates for me that really came in clutch when I became sick and didn't have much energy to create a design from scratch. Swail Studio made me look put together haha.
Sharon helped me to kick off a new chapter of my business and created a look that embodied me and who I am. I'm so grateful to her for keeping my essence.”