The brief

“A lavish Greek mythology dinner party where you could discuss philosophy but also probably throw a pomegranate.”

The result

This opulent and indulgent visual identity began with Creative Director Hillary Weiss’s photoshoot, color palette, and typefaces.

We added the details that round out this opulent, indulgent look to draw in and resonate with women ready to claim more pleasure, confidence, and autonomy over their own brains and lives.

This included creating two thorough logo systems with supporting icon suites, patterns, and background textures.

These elements combined into a designed and developed WordPress site, direction for Instagram posts and webinar decks, and a new cover for the iconic Unf*ck Your Brain podcast.

Credits

Strategy + Creative Direction by Hillary Weiss

Website Development by Laura Kloepfer

Logo Suites

Patterns + accents

Podcast Cover

Website