The key to an innately fascinating brand

Now that our new site is live, let me address the elephant in the room: our new signature service, Brand Actualization.

It’s the culmination of what I’ve learned since turning my focus to the witches and weirdos that I love working with most.

As a witch and weirdo myself, I know firsthand how difficult it can be to see yourself clearly in a world that would rather sweep you under the rug.

Let alone then creating a business on top of that — and keeping that vision clear, too.

Brand Actualization gets to the core of your business’s unique purpose in the world — and translates it into an appropriately potent visual identity.

Brand Actualization allows you to SHOW people exactly what your business is about — instead of hoping you explain it well enough for them to just “get it.”

It’s especially difficult when your work is “spiritual,” energetic, or witch-adjacent — how do you translate unseen realms into marketing graphics??

Your job isn’t to be a brand designer, so why would you spend any more time than is absolutely necessary noodling around in Canva?

A visual identity that clearly reflects the unique personality of your business makes it faster and easier to create what you need to create — without second-guessing how clear and effective it is.

You already know the effect of committing to a unique and innovated aesthetic vision, because we’ve all seen that person at the party with a WILD outfit that you would never wear, yet are absolutely fascinated by…

You’re innately drawn to them. Because they wear it with the confidence of knowing exactly who they are.

In the very same way, a clear and true visual identity not only shows who you are and what you do to anyone who interacts with your business…

It amplifies your passion for what you do, letting it overflow into everyone else around you…

And makes it unquestionable that your work is worth their time, attention, and investment.

Head to the services page to see if Brand Actualization is for you.